Whenever a space becomes trendy among the MZ Generation – a Korean term combining millennials and Generation Z – it is generally because it offers something new that they have not encountered before.
LG Display has been seeking such spaces to introduce its Transparent OLED technology. A case in point can be found in Hongdae, a popular neighborhood among students in Seoul – and since May, it has been home to Musinsa Standard, the first offline store of Korea’s biggest online fashion mall.
So, how does the store look through Transparent OLED displays?
It is easy to see how LG Display’s Transparent OLED panels have filled an offline clothing store with innovative flourishes. The various displays perfectly complement the store, maximizing the value of its space.
LG Display commercialized its 55-inch full HD Transparent OLED with 40% transparency in 2019. Since then, the company has been expanding its Transparent OLED applications to store windows, signage, public transport, self-driving cars, and even aircraft.
With Transparent OLED, what might have first seemed to be a luxurious curiosity is becoming part of our daily lives. Perhaps you can head down to Hongdae on your next visit to Seoul to check out this technology for yourself!
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